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Scoop Broadcast by OurPlanet TV～Behind the Scenes of Nike-ized Miyashita Park


OurPlanet TV began airing the latest show “Miyashita Park ～ Tokyo/ Shibuya” on the Internet. Shibuya Ward Office drew a naming rights contract of Miyashita Park, which is located near Shibuya Station, with Nike Japan August 2007. In April, the park will be renamed Miyashita Nike Park. Nike would shoulder the cost to renovate the park entirely into an athletic field. The ward office has said the renovation was “requested by the ward citizens.” However, OurPlanet TV’s investigation revealed that a skateboard manufacturer, which is affiliated with Nike, gathered the petition of 1,000 people. The report also found that a ward assemblyman also wrote a request for a rock-climbing facility on his own. The program reports the procedures of Nike-ized Miyashita Park that have been very little known. (By Takagi at OurPlanet TV)

Japantakaheims, 2010-01-02 23:48, Hit : 636